Brand Creation + UI Design
The routine task of preparing meals is elevated to a fascinating culinary adventure with Flairvour. By decreasing food waste, this creative tool promotes ecological behaviours while also making meal planning easier. With the help of a partnership with Asda, Flairvour makes it simple for customers to locate ingredients and prepare delectable, environmentally responsible meals by integrating grocery shopping with meal planning.
Brand naming
Flavour + Flair = Flairvour
Logo Moodboard
Initial Ideas
Final Logo Variants
App Wireframes
App Screenshots
When a user picks a recipe, they see a list of what's needed to make it. They can also choose how many people they're cooking for. Once they start cooking, the app gives them simple steps to follow.
If a user decides to take on a challenge, they'll find special recipes related to the theme of the challenge. Completing these recipes earns them extra points when they leave a review.
Meal planning in the app helps users organize their meals for the next 1 to 7 days. It suggests a variety of meals and aims to cut down on waste by using the same ingredients in different recipes when possible.
"Your Favorites" shows the recipes the user saved before.
"New to You" offers recipes users might like based on their past cooking habits but haven't tried yet.
The app uses AI and computer vision to check what ingredients the users already have available. Then, it suggests recipes they can make with those ingredients, from ones they can cook right away to others needing a few more items. After scanning, it shows a list of what they have available, but gives the option to correct any mistakes in amounts.
App Mock-ups
Prototype Link
Promotional Posters
